Product Marketing Lessons Learned: An Interview with Shopify’s Hana Abaza [Video]

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Hana Abaza runs the marketing show over at Shopify Plus, the enterprise arm of e-commerce software giant Shopify. In the interview, we unpack some of the ways they’re increasing product awareness and adoption of a new product – including the genesis of the idea for Shopify Plus.

This content was originally published here.

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